Book · Expected fall 2026

Built to Survive

Building Trusted AI Products and Organizations

A field guide for the product leaders, founders, and go-to-market teams who have to get AI bought, adopted, and renewed inside the enterprise, especially in regulated industries where trust is the product.

Get launch updates Read the ideas

By Arvita Tripati and Kimberly Bloomston

Built to Survive, by Arvita Tripati and Kimberly Bloomston
Built to SurviveAdd book-cover.png

The argument

Trust is what gets bought. Trust infrastructure is what gets paid for.

Most enterprise AI pilots fail, not because the model is wrong, but because the team shipped without the artifacts a buyer needs to trust it in production. The distance between a working pilot and a signed contract is trust debt, and it compounds quietly until the deal stalls.

Built to Survive names that debt, shows the forms it takes, and gives product leaders the frameworks to pay it down before it ends the deal.

What's inside

Frameworks built from launching 30+ regulated, AI-enabled products and selling them into the enterprise.

01
Trust debt
The gap between a pilot that works and a contract that closes. The book names it, shows where it hides, and explains why it compounds the longer you ignore it.
02
The Trust Burden Matrix
Five kinds of trust debt, observability, interruption, explanation, accountability, and drift, mapped against how much autonomy your system has. Every empty cell is debt a buyer will find.
03
Buyer archetypes
Bold Innovator, Disciplined Integrator, Fast Follower, Strategic Builder. Each one buys differently. Run the wrong motion and you lose the deal before it reaches procurement.
04
The Agent Boss
What changes when the human stops reviewing outputs and starts setting missions for agentic systems, and the new artifacts buyers are beginning to demand.
05
CFO economics
Why deals die at the finance review, and the one-page P&L view that gets your product approved instead of deferred to next quarter.
06
Literacy debt
Why a sincere champion inside an unready organization still fails, and how to diagnose it before the pilot starts.

Who it's for

Written by

Arvita Tripati
Founder, Vahana Labs

An 18+ year VP-level operator in regulated healthtech and AI. She has launched 30+ regulated AI-enabled products supporting over $2B in revenue, and named the ideas at the center of this book: trust debt and pilot purgatory. More about Arvita.

Kimberly Bloomston
Chief Product Officer, 6sense

She leads global product, design, and operations across 6sense's AI-powered Revenue Intelligence platform. She has spent more than 15 years scaling product across enterprise SaaS, including product leadership at LiveRamp.

Be first to know when it ships.

The book is expected in fall 2026. Get launch updates, early excerpts, and the frameworks as they are released.

Get launch updates Follow on Substack